Acosta, a sales and marketing agency in the consumer packaged goods industry, named Frank Cohenour President, ADW|Acosta, a division focused solely on Costco Wholesale. Cohenour will be responsible for the complete operations including sales, income, and profit.
Acosta created the ADW division in 2014 following the acquisition of Anderson Daymon Worldwide to source, develop and sell products and services that provide the greatest quality and value to Costco club members both domestically and internationally.
Previously, Cohenour served as Executive Vice President, ADW|Acosta, and Executive Vice President, Daymon Worldwide. He also served as President and General Manager of Daymon Interactions, a consumer experience marketing company.
He holds a master’s of science degree from California State University.
Cohenour succeeds Moe Krabbe, President, ADW|Acosta, who is retiring at the end of November. Krabbe previously served as CEO of Anderson Daymon Worldwide and Group Vice President of Daymon Worldwide, Western Region. Krabbe has provided invaluable leadership to establish the ADW|Acosta division over the past two years.
Acosta is the sales and marketing group behind most of the trusted brands seen in stores every day. The company provides a range of outsourced sales, marketing and retail merchandising services throughout the U.S. and Canada. For more than 85 years, Acosta has led the industry in helping consumer packaged goods companies move products off shelves and into shoppers’ baskets. Visitwww.acosta.com.